In This Issue:

Upgrade Your Customer Database

Mobile Couponing Catching On?

Ad Spending To Stabilize In 2010, Online To Lead the Way

GEO-Targeted Email Advertising

Small Businesses Will Look To Email, Social Media In 2010

Show Empathy to Get Loyalty

Three Ways To Guard Against Click Fraud

Q3 E-mail Click, Open Rates Rise: Epsilon

FedEx Announces 2010 Ground, Home Delivery Rate Increase

This Issue's Highlighted Lists

Most Popular Lists

Dunhill's Laugh Corner

Testimonial

Upgrade Your Customer Database
(by Robert Dunhill, President)
     Multiple and accurate contact points offer you maximum marketing opportunities to reach your clients and prospects. In today's business environment, if you are not fully utilizing email and/or telephone to reach your customers and prospects, you are leaving money on the table!
     Even if you already have email and phone data on your files, business and consumer data is constantly changing. It's important to make sure you have the latest email addresses and phone numbers for all your customers and prospects. Read more...

Email Feedback | back to top

This Issue's Highlighted Lists

CATALOG MAIL ORDER BUYERS
16 million names
     These active mail order buyers purchase a wide variety of consumer items via mail order catalogs. Email addresses are available for 5 million buyers. View datacard

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AMERICA'S TIMESHARE OWNERS
3.5 million US - 85,000 Canadian names
     Reach timeshare owners throughout the U.S. and Canada. These owners are dedicated to travel and have shown they will commit significant resources to travel products and offers. Resort names available for 25% of records.   View datacard

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BOARD MEMBERS AT HOME OR BUSINESS ADDRESS
160,000 names
     These individuals are part of the elite of the business world. They offer advice and guidance to the companies they oversee. These board members are responsive to subscription offers and a broad range of business and consumer products and services.  View datacard

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ENGAGED COUPLES
315,000 names
     Reach newly engaged couples of all ages and backgrounds who will soon be tying the knot. These brides and grooms-to-be have reported their intent to wed through various websites and co-registrations programs. New names added monthly. Email Addresses available for all records.  View datacard

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HIGH DEBT HOUSEHOLDS
458,989 names
     Reach high debt homeowners that are prime candidates for debt consolidation offers. Target this list by available home equity, loan to value ratio, bank card debt and estimated household income.  View datacard

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Mobile Couponing Catching On?
(emarketer.com)
     2009 has seen consumers not quite ready for the full possibilities of mobile commerce. Deloitte found that this holiday season, just 19% of Internet users plan to use their mobile device for shopping, and only one-quarter of that group will actually make a mobile purchase.  Read more...

Email Feedback | back to top

Ad Spending To Stabilize In 2010, Online To Lead the Way.
(DMNews)
     Advertising spending forecasts for next year represent the first glimmer of hope that the ad market will finally stabilize after an unprecedented downturn. Three leading industry prognosticators weighed in with predictions for next year...  Read more...

Email Feedback | back to top

GEO-Targeted Email Advertising

Small Businesses Will Look To Email, Social Media In 2010.
(emarketer.com)
      Three-quarters of small businesses will increase their spending on email marketing in 2010, while nearly seven in 10 will put more dollars toward social media, according to VerticalResponse Data. Almost all businesses with 500 or fewer employees will use email marketing next year -- just 3.8% said they would not.  Read more...

Email Feedback | back to top

Show Empathy to Get Loyalty.
(Target Marketing)
     Customer loyalty is the lifeboat to which many companies currently are clinging, so CRM is getting more attention than ever. Hence, the corporate obsession over social media alongside an attempt to control, steer, monitor and grow the conversations about a company and its products.  Read more...

Email Feedback | back to top

Three Ways To Guard Against Click Fraud
(Target Marketing)
     No one likes to be cheated. And click fraud touches a raw nerve for many marketers.  So New York-based online advertising network Undertone Networks identified some best practices for agencies and advertisers to ensure the safety of online ads and the brands they represent.  Read more...

Email Feedback | back to top

Q3 E-mail Click, Open Rates Rise: Epsilon
(Direct)
     E-mail marketers' average click and open rates in the third quarter of this year edged up over the same period in 2008, according to a recent study by marketing services provider Epsilon.  Read more...

Email Feedback | back to top

FedEx Announces 2010 Ground, Home Delivery Rate Increase
(DiMNews)
     FedEx announced December 3 that it will increase standard rates for FedEx Ground and FedEx Home Delivery by an average of 4.9% next year. The rate changes take effect January 4, 2010.  Read more...

Email Feedback | back to top

Dunhill's
Laugh Corner

Human Resource Dictionary

COMPETITIVE SALARY - Most of our competitors don't pay much either.

JOIN OUR FAST-PACED COMPANY - We have no time to train you.

MUST BE DEADLINE-ORIENTED - Your first four projects are already way overdue.

DUTIES WILL VARY - Anyone in the office can boss you around.

MUST HAVE AN EYE FOR DETAIL - We have no quality control.

NO PHONE CALLS PLEASE - This job listing is just a legal formality. The position was filled by some executive's nephew.

REQUIRES TEAM LEADERSHIP SKILLS - You'll have all the responsibilities of upper management, without the pay, title or respect.

Most Popular Lists

Affluent America
Affluent Investors
Ailment Sufferers
Airplane Owners & Pilots
Allied Medical Professionals
America's Businesses by SIC
Auto Owners-by Make & Model
Bankruptcies
Boat Owners At Home
Business Database
Canadian Households
Celebrities
Clubs and Organizations
College Students
College Bound HS Students
Colleges & Universities
Computer Savvy Seniors
Consumer Survey Database
Contact Lens Wearers
Contributors
Corporate Gift Buyers
Cruise Passengers
Debit Card Holders
Engaged Couples
Environmental Industry
Fed. Gov't Contractors/Bidders
Federal Gov't Executives
Fire & Casualty Ins. Agents
Foreclosures
Green Companies
Gov't Decision Makers
Homeland Security Executives
Human Resource Managers
Insurance Agents
International Lists
Life & Disability Ins. Agents
Mail Order Buyers
Marketing Research Executives
Millionaires & Billionaires
Mortgage Database
New Baby Database
New Movers
Nurses by Email
Occupation Database
Opt in Email Business Add.
Physicians by Email
Pre-Movers
Prisons and Jails
Professionals
Residents
Retail Establishments
Retirement Facilities
Teacher Database
Timeshare Owners
Wholesalers
Women's Plus Size Buyers

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Testimonial

     “Thank you so much for your prompt and delightful service!”

...Becca Hames
Office Manager
Appointment Desk Inc.

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